Marketing Essentials - Online Student Edition 1-Year Subscription

Loading Product Details

Marketing Essentials - Online Student Edition 1-Year Subscription

Published Date:
05/17/2015
Author:
FARESE
Subject:
Business
Subdiscipline:
Marketing
Grade:
11
Grade:
12
Format:
1 Year Subscription
Company:
Nelson
22-ISBN10:
0021392641
ISBN10:
0021392641
child:
22
rightsCode:
CDN
ISBN13:
9780021392643
ISBN13:
Dimensions:
16.20 cm
0.25 cm
25.65 cm

Description

Marketing Essentials provides an introduction to the theory andpractice of marketing and explains the core functions of marketing,including marketing research, product planning, target marketing,branding, pricing, advertising, promotion, product/servicemanagement, and entrepreneurship.
School Price:
$27.90 $22.32
(You save $5.58)
Retail Price:
Availability:
Access delivered via email